Gently deposit color, tone, gloss and color-correct in the salon with Redken Shades EQ! Shades EQ Gloss is a family of acidic, demi-permanent professional haircolor with a multitude of shades ranging from clear, level 10’s, pastels, reds, deep browns to black.
With reliable level-9 neutralization of pale yellow & golden blond tones, 09V delivers stunning, cool neutralization every time, making this the most loved, go-to shade in your collection! For best results, apply evenly to dry, pre-lightened-to-level-9 hair, and process for 20 minutes (see more on mixing, below). Redken Shades EQ 09V Platinum Ice might be the best thing that's ever happened to Stylists.
